brands beat Platform
brands beat is one of ABOVE Digital's most pioneering software product development projects: a fast move of offline brand promotions online, driven by the pandemic.
Challenge
During the pandemic, the client needed to move its promotions of physical products and services into a digital format. That meant finding a solution that would let it reach customers effectively and efficiently in a completely new and unfamiliar environment — under pressure to adapt quickly and keep the business thriving.
Our Approach
We started with a technical evaluation of the client's idea and then drew up the system architecture. We assembled a dedicated team, set a clear development timeline and took steps to guarantee the platform's load capacity and scalability.
Results
We delivered an interactive online platform that turns promotions of physical products and services into a complete digital experience: live streaming, virtual promoters, gamification, product presentations, surveys and coupons. Audiences can interact with brands online, find information easily and engage through videos, games, surveys and live sessions, and they can download brochures for quick access to product information. Part of the platform has already launched, and the official launch of the complete version is under way with ABOVE Digital's support.
Client's Testimonial
ABOVE Digital communicates openly and reacts positively to our feedback. They try to understand where we’re coming from, so they can identify ways to eliminate issues before they arise. The team is collaborative and timely. We meet in person and communicate via email and phone.
- Published:
- September 1, 2022
- Category:
- Software Development
- Client:
- Sales Promotion Center